Partnership for Patient Support Services: Offshore Strategies

Proposing offshore contact centers in the pharmaceutical industry has historically met with resistance, despite decades of successful application by telecommunications, technology, financial, energy and other industries. Industry pressures underscore the need for patient support services to drive access, adherence and correct use of drugs for positive outcomes - plus patient and provider satisfaction - as part of a cost-effective program. A strong hub partnership that includes offshore strategies can deliver game-changing advantages and cost efficiencies, especially for patient assistance programs (PAPs) and products reaching loss of exclusivity (LOE).